Brunch Menu
Brunch menu ideas and template
A brunch menu blends breakfast and lunch into one late-morning service, usually on weekends, with both sweet and savory plates and a strong drinks section. Because guests linger, the menu can run a little broader and lean into shareable plates and cocktails. MenuCrafters structures the sections and publishes the menu to a hosted page.
Brunch is a margin opportunity disguised as a relaxed meal. Guests stay longer, drink more, and split plates, so the menu should encourage all three: a balance of sweet and savory mains, a few shareables, and a cocktail list anchored by mimosas and a bloody mary. Build for a table that is in no hurry.
How to build a brunch menu
Balance sweet and savory across the mains so a table can mix, then add a shareables section and a focused drinks block. Carry a few lunch-leaning plates for guests who want something heartier than breakfast. Bottomless or build-your-own cocktail options drive the check on weekends.
- Equal weight on sweet and savory mains
- A shareables or starters section for the table
- Brunch cocktails: mimosa, bellini, bloody mary
- A few lunch plates for the not-quite-breakfast crowd
Pricing for a longer sitting
Brunch checks are built on drinks and add-ons more than on entrées. Price plates to feel fair for the daypart, then lean on cocktails, coffee, and shareables to lift the average check. Bottomless options can work if you cap them and control pour cost.
Frequently asked questions
- What should a brunch menu include?
- Balance sweet and savory mains, add a shareables section, and build a drinks block around mimosas, bellinis, and a bloody mary. A few lunch-leaning plates serve guests who want something heartier.
- How do I make money on brunch?
- Brunch checks are built on drinks and add-ons more than entrées. Price plates fairly for the daypart, then lean on cocktails, coffee, and shareables to lift the average check.
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