burger menu template

How to structure a burger menu

Lead with the burgers, ordered from the classic to the most loaded, so guests can find their level fast. Keep the list short — a half-dozen done well beats a wall of combinations. Follow with sides, then a small shakes and drinks section. Mark the vegan or plant-based option clearly so it is easy to spot.

A tight burger list reads as a kitchen that knows its signature. Build in one or two specials rather than padding the core menu.

• Burgers — the classic, a double, a spicy, a plant-based
• Sides — fries, loaded fries, onion rings
• Shakes — vanilla malt, salted caramel, chocolate
• Drinks — sodas, floats, draft options

Writing burger descriptions that sell

Burgers sell on the build. Name the patty and the three or four things that define it — single smash, american cheese, house sauce. Keep it to one line and let the stack speak. The AI writer drafts these in your voice and you tighten from there.

Pricing a burger menu

Burgers carry strong margin, so anchor the list with a loaded signature and let the classic read as the value play. Sides and shakes lift the average check with very little added labor, and a combo price gives guests an easy yes at the counter.